Buyers no longer search in one place. They type into Google, read the AI Overview at the top, ask ChatGPT or Perplexity for recommendations, and only then visit a few websites. AI SEO makes sure your business is the one they find, read about and are recommended, wherever that search happens.
What SEO, AIO and GEO mean
SEO – Search Engine OptimizationRanking your pages in the classic Google and Bing results. Still the foundation: AI features draw on the same index and the same quality signals.
AIO – AI Overview OptimizationMaking your content the source Google cites in AI Overviews and AI Mode, the AI-written answers shown above the normal results.
GEO – Generative Engine OptimizationGetting your brand mentioned and linked in answers from ChatGPT search, Perplexity, Gemini, Copilot and Claude when people ask for advice or providers.
The three overlap heavily. Google itself says there are no special requirements for AI Overviews: a page must be indexed, eligible for a snippet and genuinely helpful. That is why we treat AIO and GEO as an extension of strong SEO, not a replacement for it.
How we work
1. AuditSearch and AI visibility baseline, technical checks and competitor review.
2. PlanPriority topics and pages mapped to the questions your customers ask.
3. Fix & buildTechnical fixes, page rewrites, new guides and structured data.
4. AmplifyBrand mentions, citations, reviews and links on trusted sites.
5. MeasureMonthly reporting and a re-test of AI answers, then the next round.
What we will not do
We do not promise a guaranteed place in AI Overviews or a guaranteed ChatGPT recommendation. Nobody controls those systems, and anyone who guarantees them is guessing. We also avoid shortcuts such as hidden text written for AI bots, fake reviews or mass-produced pages, which put your search visibility at risk. What we do promise is the work that makes your business the clearest, most trustworthy answer, and honest reporting on the results.
Frequently asked questions
What is the difference between SEO, AIO and GEO?
SEO improves your rankings in classic search results. AIO (AI Overview optimization) focuses on being cited in Google’s AI Overviews and AI Mode. GEO (generative engine optimization) aims to get your brand mentioned in answers from AI assistants such as ChatGPT, Perplexity and Gemini. They share the same foundation: indexable, helpful, well-structured content and a trusted brand.
Do I need special files or markup to appear in AI Overviews?
No. Google states that there are no extra technical requirements or special schema for AI Overviews or AI Mode. Your pages need to be indexed and eligible for a snippet, and follow normal SEO best practices. Structured data still helps search engines understand your pages, as long as it matches the visible content.
How do AI assistants decide which businesses to recommend?
Assistants with web search look up current pages and combine them into an answer. They tend to cite sources that answer the question directly, are easy to read, and are consistent with what other trusted sites say about the business. Clear service pages, reviews, directory listings and mentions on reputable sites all improve your chances.
How long does AI SEO take to work?
Technical fixes and improved pages can be picked up within weeks once they are recrawled. Earning regular citations in AI answers usually takes several months, similar to traditional SEO, because it depends on authority and brand mentions that build over time.
Can you track traffic from AI Overviews and ChatGPT?
Partly. Google includes AI Overview and AI Mode clicks in the normal Search Console performance report. Visits from ChatGPT, Perplexity and other assistants can usually be seen as referral traffic in analytics. We combine these with regular manual tests of the questions your customers ask.
Will AI SEO replace my normal SEO?
No. AI features rely on the search index and on the same quality signals, so strong SEO remains the base. AI SEO adds answer-focused content, brand consistency and authority work so you are visible in both the classic results and the new AI answers.